The various types of campaigns we run
for our clients are listed below, it's by no means a definitive
list as not everyone's projects are the same; that's what make you
all unique.
But if you do have a project in mind or are interested
in knowing more please call us, we would be happy to talk over the
options with you.
1 - Event marketing –
from pre-event invites to post-event follow-up, EVENT eMarketing
provides a single solution for executing your venues, webinar, seminar,
user-group or other event marketing. We build and execute professional-looking
eMails, and online registration forms quickly and easily and most
important, affordable.
2 -Customer satisfaction
surveys – customer
satisfaction surveys provide a litmus test for organisations to
determine if they are on the right track. They can also be used
to drive business improvements for long-term success. With us, building,
executing and analysing surveys is easy.
Using powerful survey and graphical, real-time reporting
capabilities, We can help you gain the one-to-one customer insight
needed to retain customers longer and get that all important feedback.
3 - Lead generation -
marketeers indicate that the generation of qualified leads is their
#1 marketing challenge. Using EVENT eMarketing in conjunction with
opt-in emails, direct mail, search engine marketing, or advertising
can help you measure and maximise your lead generation results and
deliver more qualified leads to your sales force and promotions.
4 - Drip campaigns - drip
campaigns are composed of a series of marketing activities that
happen in a set sequence and a specified timeframe. By using us
to manage your drip campaigns, you can increase brand awareness
through repetition and increase your campaign response rates.
5 - Nurture promotions
- some studies show that 73 out of 100 purchases are made
by leads left behind by your sales force. By using us to execute
‘nurture promotions’ throughout the buying cycle, you make sure
that you're in-front of customers at the right time, at the same
time increasing the number of qualified leads handed to sales.
6 - Lead capture -
don't lose out on capturing the information of prospects and customers
visiting your website. We can create lead capture forms, newsletter
subscription forms or simply ‘contact us’ forms and post them on
your website, in eMails or in another online location without the
help of any IT.
7 - Welcome campaigns –
welcome campaigns can be used to thank customers, deliver training
tools, provide pre-event instructions, or even provide ‘cross-sell/up-sell’
information. We offer a comprehensive toolset to develop campaigns
that result in a positive impression.
8 - Up-sell, cross-sell
- it costs more to acquire a new customer than to sell to
an existing customer, but many marketeers forget to include up-sell/cross-sell
promotions in their marketing plan. Using our powerful on-line system,
you can execute highly targeted and personalised campaigns - maximising
the return on your marketing investments.
9 - eNewsletters - electronic
newsletters are the fastest-growing marketing tool used by businesses
and not-for-profit organisations today. We can design and create
professional, interactive, personalised, HTML or text emails its
that easy and by doing so can help you stay in front of your contacts.
10 - Membership recruitment
– EVENT eMarketing is the perfect tool for recruiting new
members for your membership, organisation or club, as well as staying
in contact with your existing members. Build your own cost-effective,
highly-targeted, personalised campaigns, micro-website's, surveys,
eNewsletters and much more.
11 - Tracked micro-website's–
using EVENT eMarketing alongside ActiveMail.net's Web and Creative
services, developing and managing micro-website's is quick and easy
to set up. Our web and Creative services will design, host and manage
your micro-website and include integration to the ActiveMail.net
system, which will provide full tracking, reporting and analysis
from the eMail and onto your website.
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