Our cost effective service solutions are outlined
below, however as all our clients are different it depend very much
on individual requirements. You might prefer us to handle the whole
on-line campaign process, from planning and development strategy,
supplying a mailing list, applying the creative design and copywriting
the content through to managing the whole broadcast for you.
On the other hand you might have your own in-house team for the
creative and copywriting, in which case we can produce the HTML
from your supplied files and manage the list and broadcast it for
you. Either way you get your own account set-up and you get to see
the results of your broadcast in real time with full reporting and
analysis.
Whichever way you prefer to work with us, we are here
to help you through the minefield of best practice methods to get
your eNewsletter or eMailer viewed by your targeted audience.
eNewsletter creation and
design – A professionally designed eNewsletter or eMail
(HTML and plain text) in line with your brand which will deliver
your promotion message effectively.
Editorial content- Each
e-newsletter should contain professionally written supporting articles
or editorials. We offer a full copywriting services by professionals
who understand your industry.
Click-Through Analysis
– Our system will deliver full reporting through an
on-line management consol, giving you a breakdown analysis of who
clicked through to your website and what they interest were, providing
you with valuable leads for your sales team.
Forward to a Friend - Increase
your user base and potential customers by allowing readers to forward
the e-newsletter to a friend or colleague.
Web Site Integration –
By integration of your website with our system, you can sign
up new subscribers and offer all current or archive published event
material.
Deliverability -
Content analysis is a key part of our service offering. We will
identify any words, phrases and patterns that could trigger spam
filters, review your mail lists for eMail validity and advise you
or correct them for any incomplete addresses
Online Surveys –
Find out what your customers interest are for forthcoming events
and keep them up-to-date. Survey forms are an all important factor
in post event research, use them to get feedback from your customers!
Make it Personal! –
With the appearance of more tailored communication in your
e-newsletter from any address your customers are more likely to
read the e-newsletter.
Custom Fields – By
using custom fields within your eNewsletter you increase your opportunity
to get the it read. These fields can include their Name, Company
Name or whatever data is available from your database.
List Cleaning -
Ensure that personalized data is correct. We can contact individuals
on your contact list to check the accuracy of such fields as first
and last name, company name, title, address, city, state, Post code,
eMail address and phone number. A multilingual call centre is available
to conduct this type of outbound activity
Telephone Response Handling - Ensure
that inbound telephone responses are handled professionally and
in local language. We can offer a service to receive and convert
inbound telephone enquiries into qualified sales leads.
Call us for a tailored quote
to suit your individual requiernets:
+44 (0)870 770 0079
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